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SELF-SELECT SUBSCRIPTION, INDUSTRY RENOWNED ADVENT CALENDAR AND LIMITED EDITION BRAND EXCLUSIVE COLLECTIONS.

ABOUT YOU BEAUTY BOX

The LiB Group in partnership with The Mail On Sunday’s supplement YOU Magazine offer their circulation of 1.4 million a monthly subscription beauty box, limited edition brand exclusive beauty boxes and an annual beauty advent calendar.

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Each month subscribers are given the opportunity to hand pick your product from a library that is built specifically for that month and theme. By allowing subscribers to build their own box, we ensure that your brand is always in the hands of an engaged audience.

  • Target Audience: 30-45, loyal, solution-driven, strong interest in skincare
  • Ambassador: Sue Peart
  • Total impressions: 6.2 million
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“Working with You Beauty Box has been great for us to reach a wider audience and raise the Elemental Herbology profile. We’ve gained real insight into what our consumers are looking for and been able to increase brand awareness considerably through the exposure we’ve gained from the multiple You Beauty platforms.”

KELLY MCNEVIN, MARKETING MANAGER ELEMENTAL HERBOLOGY

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YOU BEAUTY LIMITED EDITION

As well as monthly subscription boxes, YOU magazine offer limited edition brand exclusive boxes. This box gives the YOU audience the opportunity to try a variety of products from your brand in a single box.

  • Target Audience: 45-65, loyal, solution-driven, interested in anti-ageing products, high disposable income
  • Ambassador: Sue Peart
  • Total impressions: 3.4 million
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As always it is a real pleasure to work with the LiB team and the wonderful team at YOU magazine. We were thrilled to be given the opportunity to create an exclusive ELEMIS Mother’s Day Gift Box. The teams were so supportive and the partnership has been a great success with it being the fastest selling exclusive box to date – selling out in under 1 week! In addition to that we were thrilled to host with Sue Peart a sell-out reader event in our flagship House of ELEMIS.

Daisy Robinson, ELEMIS in-house PR Manager

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YOU BEAUTY ADVENT CALENDAR

The YOU Advent Calendar is the ultimate beauty countdown to Christmas. Your brand will sit behind 1 of 24 doors with a day dedicated exclusively to your product.

  • Target Audience: 30-60, men/women, gifting
  • Ambassador: Sue Peart
  • Total reach: 30 million
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We value our partnership with Latest in Beauty on their YOU Beauty Discovery Advent Calendar very highly – it’s a fantastic opportunity to get our brand into the hands of an engaged audience of beauty fans and we very much look forward to sharing our newest skincare innovation with them in 2016.

ESPA, Caroline Dooling – Communications Manager

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